Live on the App Store · 5.0 ★

Food,
clear.

Scan packaged food and understand ingredients, nutrition, and labels in seconds. Clear notes, simple ratings, and no guessing in the grocery aisle.

PureLabel · Ingredient Scan
Whole Grain OatsClean ✓
Natural FlavorsModerate
CarrageenanAvoid ✗
0Ingredients in database
ClearIngredient explanations
iOSApp Store
FreeTo get started
What it does

Food clarity, in your pocket.

PureLabel turns a dense ingredient label into a simple product snapshot you can understand before you buy.

01

Instant barcode scan

Point your camera at any barcode and get a full breakdown in under two seconds. Works on millions of products.

02

Ingredient analysis

Every ingredient rated: Clean, Moderate, or Avoid. We flag additives, preservatives, and chemicals most people have never heard of.

03

Plain-English notes

Understand what each ingredient is, why it is used, and what to pay attention to without reading a research paper.

04

Nutrition insights

Beyond calories. See protein quality, hidden sugars, ultra-processed indicators, and nutrient density at a glance.

05

Label decoding

"Natural," "Organic," "Whole Grain" — we show you what these labels actually mean (and what they don't).

06

Scan history

Every product you scan is saved. Build a log of what you're eating and spot patterns in your diet over time.

How it works

Three seconds
to the truth.

1

Scan any barcode

Open PureLabel, point at any product barcode, and tap scan. We pull data from Open Food Facts, USDA FoodData Central, and our own database.

2

PureLabel organizes the label

The app turns the full ingredient list into a clean rating, key callouts, and a short explanation you can act on.

3

You make an informed choice

See an overall food score, ingredient-by-ingredient breakdown, and a summary of anything worth knowing before you buy.

Quaker Oats + Honey B — Moderate
Whole Grain Rolled OatsClean
SugarModerate
Natural Honey FlavorModerate
Soy LecithinModerate
BHT (Preservative)Avoid
Example scan — actual results may vary by product
Ask about ingredients

Answers that
make sense.

When a label raises a question, PureLabel gives you a clear explanation in everyday language so you can decide what belongs in your cart.

Download on the App Store →
You asked

What is carrageenan and should I be worried about it?

PureLabel

Carrageenan is a thickening agent extracted from red seaweed. It is commonly used to improve texture in dairy alternatives, sauces, and packaged foods. Some people with gut sensitivity prefer to avoid it, so PureLabel marks it as worth reviewing before you buy.

Free · iOS · 5.0 ★

Start eating
with clarity.

Free to download. Start scanning in seconds. No account required to try it.

Download on the App Store → info@apexxholdings.com · Built by Apexx Holdings